Why I Created Downline Farm:

I fell in love with the concept of Network Marketing the very first day I ever heard of it, more than 30 years ago. But just like 98% of the people who become distributors, I did not make any real profits.

For many years I tinkered with different compensation plans and Marketing Systems on paper, trying to come up with something that would work better than what was out there. I studied every compensation plan and marketing system I could find. I joined companies and tried many of them.

The bottom line is: none of it works for the average person. There are people who have had success, but those are exceptional case people (The famous 2%). There are things you can do to improve your skills, such as personal development and marketing training. But what I found out is that, even if you make the sacrifice to do these things, the people you refer won't. People don't want to change their entire life, they just want to make some extra money.

It would’ve been easy to just give up and think “I’m just not smart enough to have a successful home based business”, but during all my years of trying, I got to know hundreds of other people who had struggled just as badly as I had. Some had even worse luck than I did. So, convinced that I was not the problem, that the systems were the problem, I set out to create a solution.

After taking ideas from different programs, combining the best of each and then eliminating features that I knew were stumbling blocks and barriers to success, I came up with a Plan:

Take all the best parts of every business opportunity, network marketing compensation plan, affiliate marketing program, put them all together, and Throw them out the Window!

I came to the realization that I would have to start from scratch when all of my research pointed to one conclusion: All of these money-making systems have been proven to fail for 98% of people.

It took many years of tinkering and countless sleepless nights, but I believe I finally did it. I have perfected a system that will finally make starting a home based business Profitable, Easy, Fun and a total No-Brainer for everyone. I had this compensation plan installed in a Downline Builder program, and I named it Downline Farm.

Downline Farm now has over 4000 happy members and growing. I hope it's the first step in totally revolutionizing the entire home based business industry. I consider our members to be Pioneers, not just entrepreneurs, because we are trying to change MLM from a "98% Fail" industry, to a "100% Succeed" business.

God bless,
Roberto Santana